Podcast
5 min read

IA pas que la Data - Reprendre le contrôle sur tout ce qui se dit autour de l’intelligence artificielle

Published on
December 17, 2025

We are happy to share a new podcast episode featuring our CEO, Marie Potel-Saville. She joined Pierre Vannier and Thomas Meimoun for an open conversation about a topic that touches every digital product today. How can we move away from dark patterns and design experiences that genuinely respect people

Together, they explore what makes certain interactions misleading, why dark patterns have become so widespread, and how organisations can shift toward more ethical, transparent and user centred experiences. The conversation also looks at the growing role of AI and how it influences trust and decision making, with many concrete examples drawn from real products.

What you will hear in this episode

• What dark patterns look like in everyday products
• The principles behind fair patterns
• How ethics and design support each other
• The growing influence of AI on user choices
• Examples of harmful patterns and how to redesign them
• Why transparency is becoming a competitive advantage

A thought that stands out

Ethical design is not only the absence of manipulation. It is the intention to create experiences that people can understand and rely on.

Listen to the podcast

The episode is in French and available on all major streaming platforms.

Episode page

https://iapasqueladata.transistor.fm/episodes/29-fair-vs-dark-patterns-comment-remettre-de-lethique-dans-la-tech-et-lia

Where to listen

Apple Podcasts
https://podcasts.apple.com/us/podcast/ia-pas-que-la-data/id1707010229?uo=4
(Select episode 29)

Spotify
https://open.spotify.com/show/6xVwMGihknZSo8SNG1VA2F
(Select episode 29)

YouTube Music
https://www.youtube.com/channel/UCh9Iflg7c6ZeAJa19QZZ72w

Overcast
https://overcast.fm/itunes1707010229

Pocketcasts
https://pocketcasts.com/podcast/ia-pas-que-la-data-reprendre-le-contr%C3%B4le-sur-tout-ce-qui-se-dit-autour-de-lintelligence-artificielle/f5cdcfc0-337e-013c-f69b-0acc26574db2

Amurabi helped us think out of the box in a very powerful way

Jolling de Pree

Partner at De Brauw

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